There are not found, you may not be able to get to see vibrant colors, bold colors dress http://www.cheappromdresses2016.us.com on fashion week T station or fashion magazines. Retailers are always complaining about the limited can put on the shelf to sell clothes color.
Recently, the company Edited Fashion News released a report on global women's color. The report shows that from March 2015 - between February 2016, most of the women selling color is black, women accounted for 35.2% of the total, 14% gray, white was 13.3%, 6.3% is brown, pink accounting to 5.3%, 5.2% is navy blue, blue is 4.9%, only 2.2% red, and purple is 2.1%.
2014 - 2015, Edited did the same survey, the results are similar. Global sale black women accounted for 33% of the total, accounting for 15.2% white, 14.4% are gray, brown is 6.1%, 5.8% are pink, navy is 4.6%, 2.2% is red, purple is 2%. That is, the store sold the most, most consumers buy clothes in black and gray, but that is not Cheap Prom Dresses to be seen in the limelight.
"T-Taiwan show clothes and fashion magazines and retailers selling clothes color is really out of touch. Fashion magazines need to brighten things, so I chose the color is more interesting, or direct the trend of T stage color, "Edited senior analyst fashion retail portion Katie Smith said." they also know that consumers do not expect to see the closet there is something in the magazine. "
For retailers, they want to "bright spots" and "Sell draw" between compromise.
"They might find some new colors, but does not sell as much with black, gray and navy." Katie Smith said, in another sense, "which is also present in the retailer, it is slowing down the speed of the popular color replacement add some new products. "
"Not to say that every color can be applied to the market probably like many designers, High Low Prom Dresses we all applauded, but selling is not necessarily good, you need to wait for the market test. It is also a process of commercialization." Veteran British department store House of Fraser in Nanjing fashion buyers VEA told the "Daily curiosity", "color and style selection is a reason."
Edited also fast fashion brand Topshop, Urban Outfitters, Forever 21, Zara and H & M did a study in 2015 autumn, best selling red, 55% of stocks are sold out. However, according to the T station forecast, red is not fashionable.
"Overall, retailers before deciding what to buy color need more comprehensive market data. One of the factors is the color of the T station retailers considered, but may not be able to spend." Katie Smith said.
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