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features Indian gooseberry

sweet, há 6 anos

As with most botanical extracts, the dietary supplements market has been the initial target for many active Ayurvedic ingredients. However, more recently, rising interest has been noted in the sports nutrition Nike Cortez Mujer category, while some speciality and herbal teas in western markets now include Ayurvedic components. Although consumer awareness of specific Ayurvedic botanicals is still very low, these developments suggest that acceptance of perceived benefits can overcome knowledge of specific ingredients.

Uptake from the functional food and beverage markets is still low but there have been a few interesting instances in which Indian botanicals Nike Air Max 1 Dames have featured in fortified products. Amla fruit or Indian gooseberry has been one of the most high-profile products from Ayurveda, with claims made over its benefits in heart, immune, digestive and eye health. It appears to have been the most widely used of the Ayurvedic ingredients to date, featuring in a number of antioxidant beverages around the world, including Beauty In, a Brazilian brand Nike Air Max 90 Womens positioned specifically as a beauty beverage. The global market for ‘Beauty from Within’ beverages is forecast double-digit growth over 2013-2018 so there is plenty of potential for amla fruit ingredients in this arena. Meanwhile, other products have been using amla specifically as a vitamin C ingredient, while the Uvé Gourmet Weight Loss range of beverages in the US features Indian gooseberry as a ‘superfruit antioxidant’.

Another Nike Free Run 2.0 Womens of the better known Ayurvedic herbs is Indian ginseng or ashwagandha. Again, this has been promoted on the back of a wide range of potential health benefits related to energy, heart health and stress control. Specific products already seen with ashwagandha ingredients include Pulsin’s Bliss Bar! in the UK, which claims immune- and energy-boosting benefits, and Bean & Body’s natural coffee-based drinks in Adidas Stan Smith Womens the US, which use Essentra-branded ashwagandha root extract as an energy ingredient. The market for natural energy drinks is growing fast, particularly in the US, and could well hold immediate potential for ashwagandha.

volskygge, há 4 anos
volskygge, há 4 anos

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