Whether we’re talking about National Puppy Day (last Friday), National Waffle Day (yesterday), or Spanish Paella Day (tomorrow), fake holidays abound. And if sneakerheads had to choose a favorite, Nike’s Air Max Day would rank high on the list. Every year on March 26, the brand celebrates the anniversary of the release of the Air Max Adidas Superstar Womens Black 1 by dropping plenty of limited-edition sneakers.
This year, the hottest ticket is the Air Max 1/97 VF Sean Wotherspoon. Named after the sneakerhead who won Nike’s 2017 Nike Air Zoom Pegasus 34 Damen “RevolutionAir” design contest, it’s a retro-tinged pair in shades of yellow, green, and pink which is already going for hundreds on Stadium Goods. But even if you aren’t willing to drop close to $1,000 on footwear, there are plenty of other cool sneakers to buy today. Scroll ahead to shop some of our favorites.
Despite having only been around for several years, Nike‘s Air Max Day has quickly become one such significant day of celebration among sneakerheads around the world. First announced by the sportswear giant in 2014, this special day is fêted every year on March 26, paying homage to the initial release of Air Max 1 on the same date back in 1987. Throughout the past few decades, Nike has continuously advanced its Air Max technology, introducing numerous iconic silhouettes including the Air Max 95, Air Max 97, Air VaporMax and Adidas Gazelle Mujer more.
For Air Max Day 2018, Swoosh is creating huge buzz with a number of killer releases. From the highly sought-after Sean Wotherspoon Air Max 1/97 and the John Mayer-approved Adidas Gazelle Mujer ACRONYM x Nike Air Vapormax Moc 2, to the many colorways of the all-new Air Max 270, the brand has been surprising sneaker enthusiasts with a lineup of must-cop styles.
Feeling inspired by the creativity surrounding these designs, we’ve tapped some of our favorite ladies including the Frankie Collective team, artist Mega McGrath, swimmer Stephanie Au, as well as photographers Elizabeth De La Piedra and Sophia Wilson to customize their own Air Max kicks. In collaboration with Nike, we’ve given each of them a pair of white Swoosh sneakers, and the results are simply fascinating. Feast your eyes on all five designs below.
Nike has released a new collection Asics Gel Lyte 5 Mujer of sneakers ahead of Air Max Day on March 26, and you’re going to want to put some of these on your shopping list. The new drops include the Air Max 1 in bold yellow and blue Nike Air Max Thea Womens colorways, the Air Max 90 Mesh, the Air Max 270 in a “Hot Punch” colorway – which we recently got a sneak preview of – and more.
See all the new drops in the gallery above and pick out your favorite. We love the new Air VaporMax in a “Bleached Aqua/Noise Aqua/Glacier Blue” colorway — the perfect way to stand out on the playground.
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